Film Director. Visual Artist

Sai is a multidisciplinary visual artist and filmmaker whose practice spans creative direction, moving image, and digital visual art. With a background in journalism and a Master’s degree in Art from the Royal College of Art, her training deeply informs her approach to visual storytelling—allowing her to move fluidly between narrative, emotion, and form.

Blending traditional filmmaking techniques with emerging digital technologies, Sai develops a distinctive visual language that blurs the boundaries between the tangible and the virtual. Through immersive, emotionally driven works, she explores how visual narratives can function as sites of connection, communication, and collective reflection.

Questions surrounding the environmental crisis, freedom of expression, and the social conditions of women and marginalized communities lie at the core of Sai’s artistic inquiry. Her previous works extend these civic concerns by interlacing lived experiences with cinematic and digital modes of storytelling. For Sai, art is never purely personal; it is a communicative act—one that seeks to foster empathy, raise awareness, and engage audiences with pressing social realities. 

As a digital visual artist, she continues to collaborate with brands, cultural institutions, and exhibition spaces worldwide, expanding her exploration of reality and virtuality and examining how visual language can connect individuals across social and cultural contexts.

Working between London and Shanghai, Sai positions herself at the intersection of storytelling and visual experimentation. Her practice aims not only to captivate but to provoke reflection and spark dialogue about identity, representation, and what it means to exist in an increasingly mediated digital age.

Sai Ma’s work has been exhibited at FRAMELESS (London), HAVAS (London), and THE BLANC (New York).